10 Deep for Altamont

The next collaborator of Altamont for Holiday 2009 is 10.Deep founder and creative director Scott Sasso. The outcome is a small capsule collection, consisting of a hoodie, shirt, t-shirts, cap and a scarf. The collection fuses the Altamont style with details that we learned to appreciate in the 10.Deep collection.
Taking cues from the namesake Altamont tragedy of 1969, Scott invokes the event and the era through motifs like a raceway checkerboard pattern, a bloody arm, psychedelic imagery and a reference to the infamous event security, or lack thereof. All these elements are incorporated with Scott’s signature 10.Deep attention to detailing and unique patterns to create a completely modern brand mash-up.